Business Media in Entrepreneurship

A N Aulya, Y Sutisnawati

ICOBEST 2020 - New Era, the Trend towards Global Challenge after Covid-19 Pandemic - ISBN 978-623-95562-0-4

Abstract

The development of technology using the internet is increasingly inevitable. The influence of the internet makes all activities in various fields of life all online, including the existence of a web-based that can be accessed by all users with an internet-connected network that requires a browser to run it. With the internet, everything you want to find can be obtained easily, including entrepreneurs who in developing their business can use web-based as a business media. The purpose of this research is to find out the influence of web-based as an information media and also promotion for entrepreneurs, which have a role in business development to maximize the potential of the business being carried out and can also reach a broad target market. The method used in the research is a literature study. Seeing the development of technology that is increasing and also the internet which has a big influence, entrepreneurs use the internet with the help of web-based business activities by providing information and promotions on the web. With the web-based, entrepreneurs are easier to promote and provide information to customers. It is easily applied to all entrepreneurs or businesses.

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