E-Business through Social Media

E S Soegoto, B K Aqila

ICOBEST 2020 - New Era, the Trend towards Global Challenge after Covid-19 Pandemic - ISBN 978-623-95562-0-4


The purpose of this research is to find out how marketing communication strategies are used in online business. The method of this research used a descriptive method. The results of this research show that doing business is not difficult; the seller can open an online business. Through marketing communication strategies that are attracting and right to the segmentation. As a result of the business that the seller organize can develop well.

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